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3D Architectural Visualization Services: Things To Know

3D Architectural Visualization Services: Things To Know

3D architectural visualization services have gradually dominated most business firms in the digital era. Architects and 3D artists also develop this aspect to upgrade their portfolios. So what is this concept, and how does it affect your project? Dive into these parts below to find the answer and more useful information.

What Is A 3D Architectural Visualization Service? 

Visualization refers to the method of using models, images, and renderings to convey information. For example, architecture firms use these tools listed to show clients the intended output before construction begins. 3D visualization is the process in which creative graphic content is based on 3D software. 

Back in the old days, the first two tools were used by ancient Egypt over 4000 years ago. Due to the technology development, the renderings that ushered in the age of 3D graphic content have entered the game and taken the lead recently.

From the last decade onwards, 3D visualization has expanded its popularity in many industries such as entertainment, construction, medical, marketing, etc.

3D architecture visualization services with extensive experience bring various representations of your idea. They approach a photo-realism level and focus on lighting solutions, artistic properties, and partial characteristics to create the best 3D visualization modeling.

What Does 3D Architectural Visualization Service Include? 

Interior & Exterior Visualization

This branch is no stranger to construction, real estate, and interior design companies. Designers take advantage of 3D technology to create high-quality sequences of images. This service has two main purposes: customization according to genre or texture and materials. To achieve this, artists add many elements such as lighting, effects, landscapes, perspective, etc.

3D aerial renderings

Some well-known agencies offer 3D aerial renderings performed under a drone or bird’s-eye view. Clients may use finished products to do environmental impact assessments and demonstrate compliance with construction requirements for government agencies.

3D Floor & Site Plans

The 2D options act like a technical presentation found in any construction category. In contrast, 3D floor plans achieve visual dimensions and scale. In other words, the client gets close to the interior layout in three-dimensional space. This difference always brings a good advantage, especially for large real estate projects.

Photomontage & Object Modeling

The first concept combines natural landscapes and technical images to create an artistic output. Typically, this service is geared towards transferring a 3D object into an existing environment to evaluate proposals. Specialized skills and software become necessary to fulfill this requirement.

In comparison, modeling focuses on small and individual details. The ultimate goal of this activity is to study the object’s properties, usually a pre-launch product.

Video Animation 

Can’t a 3D model satisfy fastidious customers? Then give walk-through renderings via video animation. This concept takes people on a realistic tour into or around the project. It is a great opportunity to explore the layout, angle, and lighting as if they lived in the house.

Applying this service in marketing campaigns helps customers save time for visits to the survey site. From the business perspective, it becomes a competitive advantage and potential to maximize profits.

Virtual Reality 

As a latecomer that inherits cutting-edge technology, VR360 works on user interaction with virtual objects. It renders the actual model in empty surroundings through hardware (computer, magnifying glass, projector, etc.) and software.

Not many architectural agencies deploy this service, though it has made inroads in a few other industries. On the bright side, experts believe virtual reality will soon get the attention it deserves. For example, architects can take measurements as if they were on a construction site and give the most accurate calculations.

Benefits Of 3D Architectural Visualization Services 

Effective Marketing Material

Architects can use 3D technology to express their ideas even if a project exists only on paper. With realistic quality and a wide field of view, digital drawings convey the overall structure and layout with ease. This builds a strong bond and trust for potential investors and customers.

Behind good drawings, clients are sure to find talented architects. Therefore, 3D visualizations embedded in portfolios, promotional emails, official websites, or social networking sites may present a business collaboration at any time.

Perfect Architectural Designs Every Time

There was never a straight transition from draft to final. Clients often demand adjustments to personal taste, even though they sometimes go against the designer’s aesthetic intentions. So how does the architecture keep its original drawing? 3D technology came to solve this problem. Hence, the architect always owns his best concept.

From the customer’s point of view, 3D rendering serves as an always-ready shopping list. It is effortless to consider the building’s details, materials, and even approximate estimates. In which direction does sunlight enter the bedroom? How is the furniture arrangement? All customer expectations are shown through a 3D model. Therefore, they go through a smooth and time-saving experience.

3D rendering

Clear Communication 

Another aspect of customer experience in architecture should not be viewed from the client’s perspective alone. A successful contract develops from effective communication back and forth between two parties.

The sketches represent the designer’s ideas that meet the customer’s needs. A visual model goes straight to the point and clears the blind spots.

Precise Measurement & Early Troubleshooting

Calculations on paper always find hidden risks even if you are a nerd. Undoubtedly, errors in the math lead to the misalignment of the electrical outlet or anything else when it comes to reality. This sad scenario increases costs, prolongs time, and worst of all, reduces the reputation of architects.

A prominent benefit of 3D is ultimate control over accuracy. For instance, the virtual model points out to blind spots in a one-sided view. It also shows better distance between objects than still images. So, 3D rendering detects errors and provides solutions as soon as it appears.

Impressive Portfolio And Presentation

Architecture is a narrow market requiring the frequent acquisition of new customers. As the world enters the stage of globalization, the definition of customers goes beyond geographical limitations.

Architects even face two problems: a proactive approach and effective communication. Art and design thinking should capture the eyes of the participants from the very first moments. Those are the biggest advantages of 3D visualization.

3D Architectural Visualization Process 

Brief With Clients

The most important events always happen first. To set the basics for all the following stages, meeting with customers and finding their insights points you in the right direction. Experienced designers may have a rich collection of creative ideas, but sales cannot happen without customer needs. 

Another benefit of communication is to narrow down the artist’s categories and structures. Hence, listen and take notes to understand the overview. This does not mean blind compromise. 

As architectural experts, designers should raise their voices to improve the excessive details. At the very least, this action shows equal cooperation, professionalism, and technique from the architects.

IGenerally, meetings allow for the best possible implementation and the reduction of later modifications.


Information can drown a designer if not properly distributed and aggregated. This is true in the field of architecture. Reviewing, analyzing, and distributing data builds a logical sequence of steps. Good preparation also anticipates the budget and timeline.

3D Modelling

For a complete presentation, the artist must complete all necessary elements to fill the idea. As noted above, this phase focuses on detail and structure.

3D modeling can be a nightmare if the designer handles it incorrectly. Though modern technology is always ready to help, a good solution requires the mindset of the person in charge. Some possible problems include uncanny valleys, disproportionate detailings, improper structuring, etc. 

Lightings & Surrounding Elements

3D visualization brings designs to life. So lighting that plays an important role deserves the loudest attention. Some people mistakenly think of it as a common element. The answer is a big NO. It determines the visibility and prominence of the model. Give this setting enough time and follow a few rules:

  • Spread the light around the model
  • Be natural and realistic
  • Consider multiple sources and task lighting
  • Gather lights in main objects
  • Have a suitable scheme
  • Choose the right hue

Once done with the accent, the artist moves to the surrounding elements, including decorations, utilities, landscapes, and people. Each particular design belongs to a different environment. It is best to separate and only put what is needed in the final version. A commercial center cannot stay in an industrial area.

3D visualization

3D Rendering

From the complete 3D model, this stage gives birth to two-dimensional images. The output from the available data set shows an object’s color, texture, and texture.

As a fault indicator, it identifies minor problems in preparation for the next step. Note that this process may take quite a while, depending on the computer hardware and software.


There is never a shortage of minor bugs, but often not fundamental issues. That means artists have to spend time tweaking to get the best results. This stage does not take long.

Perfectionism sometimes overwhelms some because they tend to overdo fine-tune. Be alert! Set a standard; otherwise, the workload increases dramatically.


The perfect artistic design is transferred to the customer. Depending on the creator’s policy, it may or may not be watermarked. This stage shifts from a story of 3D visualization to paperwork. 

3D Architectural Visualization Price

Price-Adjusting Factors

Pricing is a flexible concept for any service. There is no fixed range even when clients consider it for a particular service. It varies based on several factors:

  • Time implementation 

An urgent deadline means high costs. It is acceptable for stress and the large volume of work in a tight timeline. Some companies may decline offers or add staff to ensure quality.

  • Size 

A residential house creates less challenge than a commercial center. Complexity requires powerful computers, skilled artists, and intense concentration. Hence, the second project leads to expensive service prices.

Source: pxhere

  • Artist team 

An experienced and proficient staff usually delivers top-notch arts. Each designer has a unique price range for achievements and output expectations. The higher the value, the higher the price.

3D Architectural Visualization Cost For Firms

The starting point for architectural visualizations starts at $199 and up. Though it is not an exact basis to determine the quality of service, the following price ranges may help to optimize the budget.


Firm Estimated Cost
Exterior Residential:  $200 – $700

Commercial: $350 – $700 (small) and $700-$2000 (large)

Interior Residential: $200 – $550

Commercial:  $275 – $1000

Aerial Rendering $1000 – $1600
3D Floorplans $50-$450
Architectural Animation  $10.000 – $16.000

Why Choose N2Q Studio As A 3D Architectural Visualization Services Company?

Headquartered in Vietnam, N2Q is a global expert in outsourcing 3D rendering services. What sets this studio apart is its unique and innovative creative process which enables clients to convert their ideas into reality.

Diversity Of Services

N2Q Studio is a company specializing in architectural visualization through 3D artwork and animations. Their talented team offers various services to meet their clients’ needs. Over 600 rendering projects have been completed in many categories, including interiors, landscapes, floor plans, modelings, etc. Consistency in quality has built the loyalty of domestic and international clients.

Expertise 3D Artists

Having come a long way since its establishment, the N2Q team stays enthusiastic and dedicated to serving the greatest service. Skilled members put the customer’s preferences and needs first. Above all, talented artists never stop learning and updating trends as the design industry is always in motion.

N2Q Studio

The Best Reasonable Price

The sad truth is that 80% of local outsourcing works through the middleman. This increases service costs and limits clear communication. Instead, N2Q aims at direct cooperation to save up to 40% of the cost. Their partners always get the best deal in terms of economy and efficiency.

Excellent Customer Service

N2Q’s customers receive advice and the first test before contract signing. If they feel unsatisfied, in any case, they have the right to stop cooperating and get the deposit back. Otherwise, all payments are made after completion.


Everything about 3D architectural visualization services has been covered in the previous sections. In short, these art activities greatly benefit both clients and artists. As the last word, we hope you have found useful information, especially the trusted collaborator – N2Q Studio, through our article. 

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    Joe Human
    Joe Human
    Great team to work with! Very responsive and they produce very good quality work.
    Penny del castillo
    Penny del castillo
    Fast, efficient, friendly, reliable! Great results on numerous occasions. We have found the team@N2Q to be good value and will continue to use their services.
    Billy Bobolas
    Billy Bobolas
    After working the N2Q team, specifically Tiffany and Nikki, it has been a dream team to deal with in producing high quality renders for my clients. Their attention to the brief, asking all the right questions ensures a quick and speedy process. The team is very accommodating and honest with their timeline to help keep everything on track. Super professional and exceptional work. Keep up the great work team!
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    Nadine Ryan
    High quality renderings completed to the highest quality. I can rely on N2Q and see them as part of my team. We have an on-going working relationship and I'm always delighted to review the renders they supply to me. Feedback from my clients is 10/10.
    ivan ivanov
    ivan ivanov
    We greatly enjoyed working with Wan and his team. They were great at interpreting and incorporating comments within a fast turnaround time. We were very happy with their service and with the final images.
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    Beautiful work, very communicative and timely.
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    High quality renderings completed quickly and with great communication. Will defiantly be using the team again and would highly recommend.
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    Great work great people great mindset 👍🏻👍🏻
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    Great service. Highly professional

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